my approach
I start every project with a beginner's mindset, driven by genuine curiosity. I step into people's shoes (not their toes) to understand their own experience, pain points, needs and aspirations. I believe this approach can give brands the opportunity to surprise and delight.
Therefore, bringing together the disciplines of branding, design thinking and emerging technology helps me solve problems for clients, and connect brands with people on a deeper level.
WHAT I DO
CREATIVE
LEADERSHIP
THINGS I AM INTO
SOME MIGHT SAY...
"
...Vilmar is capable of pulling out of his sleeve the perfect reference and ingredients to solve a client's problem. He's a creative professional who brings craftsmanship, witty insights and excitement into any project."
Alex Nakonechnyj
Product Design Manager
"
Vilmar offers a well rounded approach to design, extremely professional, insightful and a pleasure to work with creatively."
Will Carey
Head of Design
Logitech G & ASTRO Gaming
"
He really listened to our needs as a client and then immediately jumped into action, with the situation going from imminent crisis to calm control under his leadership. Outstanding problem solving, diligent, fast and collaborative. I couldn't recommend Vilmar highly enough and would work again with him in a heartbeat."
Lauren Bryan
Head of Production EMEA
PROFESSIONAL
HISTORY
My experience in design and creative spans over 20 years. During this time I have worked with large agency groups, boutique studios, client-side and big tech incumbents. The projects had a strong design focus and went from brand experience and communication to UX and UI. My client portfolio includes brands from all major industry groups, such as technology, healthcare, luxury, and FMCG.
I also hold a Master's degree in branding, a Bachelor's in industrial design, and several certificates in interaction design and immersive technology disciplines.